Media Results 2015

TCO actively target media visits each year, hosting quality domestic and international media to increase the awareness of Central Otago by giving them the opportunity to directly experience a product or service during their stay. We also collaborate with Tourism New Zealand in their International Media Programme, (TNZ IMP) which targets international media to produce motivating, accurate and inspirational coverage of New Zealand as a quality tourism destination and encouraging the ‘interactive traveller’ to visit.

See results of our media campaigns in the links below
 
Planning
Flight Centre Travel Ideas - NZ Issue
Flight Centre's NZ issue magazine with a focus on the best of New Zealand - unforgettable adventures. Read More

NZ Herald Travel - Elisabeth Easther Dec 2015
Elisabeth Easther and her son Theo spend time in Cromwell and find there are plenty of fun things to do. Read More

The Motor Caravanner
New Zealand's No 1 Motor Caravan magazine produced and distributed to all members of the NZMCA. Introducing Cromwell and Alexandra - Motorhome friendly towns. Read More

NZ Herald Travel - Paul Charman Dec 2015
Paul Charman spends a long weekend in Central Otago - cycling half of the Otago Central Rail Trail as well as some of the Roxburgh Gorge Trail. Read More

NZ Herald Travel - Elisabeth Easther Dec 2015
Elisabeth Easther reviews the Heritage Boutique Lake Resort Cromwell and determines it is an ideal base from which to explore Central Otago Read More

North and South - Nov 2015
Mike White explores the Central Otago location of Bannockburn and meets with some of the locals. Read More

New Zealand 100% Pure - Roxburgh Gorge Trail Video
A professionally produced promotional video highlighting the Roxburgh Gorge cycle and walking trail. Will be used by Tourism New Zealand for marketing under the 100% Pure campaign. Read More

Traveltalk Australia
Traveltalk is Australia's only dedicated travel trade magazine. The article introduces Central Otago's cycling experiences and focuses on the ease of access and quality of experiences on offer. Read More

New Zealand 100% Pure - Clutha Gold Trail Video
A professionally produced promotional video highlighting the Clutha Gold cycle and walking trail. Will be used by Tourism New Zealand for marketing under the 100% Pure campaign Read More

NZ Motorhomes Caravans and Destinations - Oct 15
Jill Malcolm enjoys a the Heritage Cruise to Doctors Point in the Roxburgh Gorge with Clutha River Cruises Read More

NZ Herald - Kia Ora - Elisabeth Easther Oct 2015
Elisabeth Easther introduces the town of Ophir in her regular Kia Ora feature. Read More

Australian Country - Sep 2015
Writer and award winning photographer Don Fuchs is wowed by his visit to Central Otago - staying at Cambrian Cottage near St Bathans Read More

Australian Country - Clachanburn - Sep 2015
Writer and award winning photographer Don Fuchs visits the oasis of Clachanburn Gardens in the heart of the Maniototo. Read More

Ride On Magazine AU
Rido On is Australia's most widely ready cycling magazine. Writer Leon Hill explore the Roxburgh Gorge and Clutha Gold Trails in Central Otago. Read More

NZ Motorhomes Caravans and Destinations - Sept 15
Motorhomer Heather Whelan enjoys cycling the Clutha Gold Trail between Lake Roxburgh and Lawrence. Read More

Australian Country - Grahame Sydney
Writer and Photographer Don Fuchs visit New Zealand's most famous painter, Grahame Sydney at his home in Central Otago. Read More

NZ Life and Leisure - Aug 2015
Life and Leisure showcase the success of the Ritchie family in the restoration of the Olivers complex in Clyde to become part of a new foodie trail Read More

The Lonely Planet_Cycle Rides
An article on the Lonely Planet website which profiles ten stunning New Zealand Cycle Rides - including the Roxburgh Gorge Trail Read More

NZ Road Cyclist - April 2015
John McKenzie shares his favourite summer Central Otago rides. Read More

Sunday Times Travel Magazine - UK
Alicia Miller visits Central Otago and enjoys the contrast from Queenstown. A UK travel magazine published with the Sunday Times. Read More

The Australian Way
Respected sports writer Glenn Cullen enjoys the varying cycling opportunities in Central Otago, in particular the Otago Central Rail Trail and Roxburgh Gorge Trails. Read More

Wanderlust Magazine _ UK
Respected writer Anthony Lambert cycles the Otago Central Rail Trail - he talks of his experience and how the trail has revitalised small communities. Read More

Escape.com.au
Australia's most popular travel magazine feature a selection of South Island Journeys - one of which travels through Central Otago Read More

NZ Womans Weekly - Feb 2015
Louise Richardson re-visits Cromwell and finds it very different from her childhood memories from the 1970's Read More

AA Cycle Trail Guide 2015
A dedicated NZ cycle trail guide produced by AA Tourism in partnership with NZ Cycle Trails. Read More

Licence to Ride 2015
Three articles on cycling opportunities in Central Otago feature in Licence to Ride - which is dedicated to the promotion of cycling opportunities in NZ. Read More
Our Regional Identity - A World of Difference
Our Regional Identity - A World of Difference 'A World of Difference' defines what is uniquely Central Otago as a place and a community. Read More

Central Otago NZ - Through Local Eyes
Central Otago NZ - Through Local Eyes Meet some unique and passionate Central Otago locals and be introduced to their favourite places and activities. Read More

Food & Wine
Food & Wine Central Otago is a place of sheer indulgence – whether it’s fine dining, a casual al-fresco lunch or café culture. You will be spoilt for choice when enjoying local fare and award winning wines at the great selection of cafés, restaurants, cellar doors and country pubs. Read More
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